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Caleb Bushner

Vice President of Marketing

Caleb Bushner is Vice President of Marketing at Unusual Ventures, responsible for marketing and community efforts. A veteran of three tech companies and three agencies serving tech companies, Caleb has worked on nearly every stage and facet of marketing in tech. From seed-stage stealth launches to websites and rebrands, IPO communications plans, and developer relations strategies, Caleb has worn the hat of product marketing, brand marketing, demand generation, and everything in between.

He started in martech at Context Optional and Adobe Systems, then went agency-side at Digitas in the Social.Content group doing influencer, social, and integrated marketing for brands ranging from PayPal to Taco Bell. Most recently he created the Digital Strategy division at Mission North, working with early and growth stage startups in cybersecurity, dev tools, and fintech, among others.

Caleb lives in the Bay Area with his wife and an ever-growing collection of bikes and outdoors gear. In his spare time he reads voraciously and serves on the Board of Advisors of UC Berkeley’s Hearst Museum and the Global Advisory Network of World Pulse, the independent, women-led, global social network for social change.

Why Unusual?

I know firsthand how hard—and invigorating—it is to start a company. I love the process of company-building and was drawn to Unusual’s peerless commitment to supporting a startup’s success by rolling up sleeves and doing the work, not just advising.

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