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Penny Mares

Penny Mares

Role

Vice President, Sales & GTM

Expertise

Penny is the VP of Sales at Unusual, where she partners with founders to turn early traction into real revenue. She works shoulder-to-shoulder with portfolio companies to uncover product feedback, close formative deals, and build sales motions that scale. Before Unusual, Penny held senior AE and sales leadership roles at Deepgram, Twilio, LaunchDarkly, and Stampli, giving her a front row seat to the kind of GTM strategies that fuel hockey-stick growth. Earlier in her career, Penny supported adoption efforts at Coupa, where she learned what it takes to earn (and keep) customer trust. Penny holds a degree from Penn State University and lives in the Bay Area with her family.

Origins

Hometown

Portsmouth, UK


Alma mater

Penn State University — BA, Industrial Organizational Psychology

Past Employment

Book Recommendation

Crossing the Chasm by Geoffrey A. Moore. It’s a huge part of our philosophy here at Unusual and was a game-changing read for me.

Go-to podcast

Not a big podcast listener, but I always make time for a new episode of Unusual’s Startup Field Guide.

Big Fan Of

Cooking and baking for family and friends!


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