# Hiring & Leadership
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Starting Your Company

Starting Your Company
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Finding PMF

Finding PMF
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Building your GTM machine

Building your GTM machine
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Hiring & Leadership

Hiring & Leadership
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Fundraising

Fundraising
1 min read

A Guide to Evaluate and Close Early-Stage Talent Effectively

Field Guide
1 min read

A Guide to Evaluate and Close Early-Stage Talent Effectively

Field Guide

TL;DR

  • Early hires define your culture. Evaluate for skill, intent, and potential

What to look for

  1. Authentic attachment — They deeply believe in your mission or your team.
  2. Exponential impact — They can scale beyond their initial role.
  3. Cultural alignment — They embody the values you want to institutionalize.

INSIGHT:  “Mission-driven people don’t quit when things get hard — they dig in.”

How to find them

  • Start with your network, especially super connectors.
  • Build lists of companies whose technical competence you admire.
  • Use tools like Gem or LinkedIn Recruiter to target people who’ve proven grit and progression.

How to engage them

1. Build a relationship

Don’t rush the process. Share relevant content, introduce them to your investors, and make communication personal.

2. Create momentum

The best candidates show growing excitement. Track that.

3. Close with transparency

Align early on compensation expectations. Offer multiple mix options (cash/equity).

CHECKLIST: The close

  • Ask about compensation expectations on the first call.
  • Offer at least two comp packages with different cash/equity balances.
  • Walk them through their ownership math (“If we exit at $1B, your 1% = $10M”).
  • Provide an NDA early if stealth.
  • Have multiple team members share why they joined.

PRO TIP: If you find the right person but they’re slightly above budget, hire them. The opportunity cost of missing A+ talent far exceeds the delta.

The early-stage playbook — from the team that wrote it

The early-stage journey is where we shine.
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