Building with you from day zero

We lead pre-seed to Series A investments in enterprise software and marketplaces, supporting founders from idea to IPO. Our expert team of operators work alongside you on everything from recruiting to sales to improve your odds of success.

See how we invest

Building with you from day zero

We lead pre-seed to Series A investments in enterprise software and marketplaces, supporting founders from idea to IPO. Our expert team of operators work alongside you on everything from recruiting to sales to improve your odds of success.

How we invest

Meet our rising founders

We partner from day zero with unusual, ambitious founders building world-changing technology companies.

Unusual is special. You aren't just an investment—they do the work to help you grow your company.

Bill Mann
CEO
Styra

The Unusual team delivers deep support to founders—it's like nothing else in venture.

Brian NeSmith
Co-Founder & CEO
Arctic Wolf

Our relationship has been more than financial—the Unusual Team helped us build our business.

Gajus Kuizinas
CTO & Co-Founder
Contra

Our founders are changing the future

See portfolio

Get access to exclusive company-building resources

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Our experts guide you on a proven path to success

We enable founders with proven tactical content, a live academy taught by master practitioners, and hands-on expert operators in sales, marketing, hiring, and education to partner with you from idea through product-market fit.

Engagement model

Field Guide

Develop your skills

Access all of the best practices and tools you need as an early-stage founder

195,000+

Field Guide readers

195,000+

Field Guide readers

Access Tools
Marketing
Featured Module
The Unusual Guide to Customer Storytelling

Discover how to craft a story that wins the initial set of customers to build a successful startup.

Academy

Master your skills

Receive tactical advice and meaningful investment up to $1M in a hands-on learning program

150+

founder graduates

150+

founder graduates

Explore sessions
It’s like getting a battle-tested playbook for early-stage success.
Ben Finkel
Founder

Services

Build your business

Work alongside our experienced operators to hire, sell and message with hands on support in the trenches

30+

Services recipients

30+

Services recipients

How we help
Unusual services are a great way to kick start a new company.
Sushil Kumar
Co-Founder & CEO

Our experts guide you on a proven path to success

We enable founders with proven tactical content, a live academy taught by master practitioners, and hands-on expert operators in sales, marketing, hiring, and education to partner with you from idea through product-market fit.

Engagement model

Field Guide

Develop your skills

Access all of the best practices and tools you need as an early-stage founder

195,000+

Field Guide readers

195,000+

Field Guide readers

Access Tools
Marketing
Featured Module
The Unusual Guide to Customer Storytelling

Discover how to craft a story that wins the initial set of customers to build a successful startup.

Academy

Master your skills

Receive tactical advice and meaningful investment up to $1M in a hands-on learning program

150+

founder graduates

150+

founder graduates

Explore sessions
It’s like getting a battle-tested playbook for early-stage success.
Ben Finkel
Founder

Services

Build your business

Work alongside our experienced operators to hire, sell and message with hands on support in the trenches

30+

Services recipients

30+

Services recipients

How we help
Unusual services are a great way to kick start a new company.
Sushil Kumar
Co-Founder & CEO

Your best partner for the
journey ahead